We joined PREVENT as our whole model is based on collaborating with other actors in the plastics value chain. We want to collect high quality, reliable data to help other organisations carry out research, develop policy or find efficiencies to unlock value from waste plastic. We want to learn from other partners who are working in different geographies and with different specialisms. We believe in the principles of Extended Producer Responsibility and understand that it can only work through collaboration and information sharing – PREVENT is an important part of that movement.
We believe that a circular economy is essential to combating the plastic pollution crisis. We’ve seen, first hand, how discarded plastic can pollute rivers, waterways, clog drainage systems and put pressure on already limited municipal solid waste management systems in the global south. The volume of plastic waste is increasing, so we know that any solutions need to be financially sustainable and viable in the longer term. Circular economy models offer practical opportunities for change, while supporting local economies, creating thriving domestic markets and benefiting the often extremely vulnerable people who make a living from collecting plastic waste.