We see a direct correlation between poverty and environmental decay in many areas of society and we are committed to support the regeneration of our oceans, social balance and enable a circular economy but we cannot do this on our own. The Prevent Waste Alliance provides a network solution where we can engage, collaborate, find synergies with businesses and organizations that have a similar vision.
In a closed system like our planet, no material should ever become waste. Within this logic, any product is only an interim state of its material already destined for a second, third and more lives to come. As a result, no material without biological value should ever end up in the natural environment. Circular economy is the only solution system that enables us to tackle waste problem, circulate our resources and regenerate our broken ecosystems.