As the top level of the waste hierarchy, waste prevention is often not given enough attention in public and political discourse. A platform like the PREVENT Waste Alliance can play a valuable role in raising awareness and strengthening cooperation on waste prevention, across diverse stakeholder groups and regional contexts. As a member, Ecologic Institute looks forward to contributing to the debate with its applied scientific and policy expertise. In addition, Ecologic Institute looks forward to expanding existing networks and building new partnerships to promote a comprehensive circular economy where waste prevention is an indispensable element.
Circular Economy is a comprehensive concept that integrates environmental, economic and social aspects and envisions a maximum usability of materials and energy in the lifecycle of products and services.
It is indispensable for conserving the finite resources of our planet and for combating climate change. The waste hierarchy is pivotal to the achievement of a circular economy because preventing waste and reusing/preparing for reuse are key components of maintaining materials and products, as well as their energetic and economic value for as long as possible in the economy.